My Fluffy Pillows

 

The Candy Empires of NY and Shopaholic!

The signature Hershey's chocolate store at Times Square turned out looking less impressive than what I saw in Project Runway. In that episode, the contestants had to pick up the store's merchandise to design costumes for their muse. The floor area was much smaller than how it looked like on tv.


How a Hershey's construction worker looks like.




How a Hershey's chocoholic looks like.



Btw the rectangular package on his left arm is a real block of chocolate for sale. Who will buy that? It's like bigger than the computer keyboard I am typing at right now. The syrup bottle is empty, just in case you were thinking it's filled with chocolaty goodness.

Just across the street was the M&Ms store! 3 levels of M&M madness. They had all sorts of packaging ideas for the melts-in-your-mouth-not-in-your-hands candies. Besides that, you can also get M&M pillows, luggage trolleys, t-shirts and even make your own M&Ms coins. The store was so colourful it just made you happy to be there.

Anyway there were endless rows and columns of M&Ms filled with different colours and mixers for you to choose from.


The good old M&Ms with a whole lot of other unique colours not commonly found in the usual over-the-counter packs.




Special blends which are already pre-mixed.




My personal favourite is the Valentine mix. It just looks so cute.




There is even one dedicated to Indiana Jones, because M&Ms was one of the sponsors.




And a Central Park special.



Anyway, I personally think that the marketing team for M&Ms is brilliant. It's a really plain and simple product, but look at the creative ideas they are able to churn out.

Many were going gaga over the selections and were buying bags and bags of candy. But not us. Instead, we were picking up the pieces of candy from the in the trough and had our own tasting session of different coloured M&Ms. The black ones taste different :)

On our last day in the city, we were heading to Central Park when I saw Barneys! The super atas departmental store where Becky Bloomwood worked in when Shopaholic Takes Manhattan.


Just took a quick snapshot of the store front without wandering inside.



And a mere 10 minutes walk away, I saw the Plaza Hotel! Where she got married with Luke Brandon in Shopaholic Ties the Knot.

Ok, I better stop it before you guys think I am paranoid. I am not. It's just this wave of emotions you get when you finally see what you've been reading about.


The Plaza. I was able to recognise it because I googled it after reading the book :P



Just across the street stood the Apple Store I was trying to locate. I read from the papers that the architecture of the store was really impressive and was kinda looking forward to viewing the building. But like most Apple products, the hype only lasted for a while during the initial phase. It's really just a glass facade, the store is underground and it looks like any other apple store in Singapore, only bigger and filled with ang moh iphone fanatics.


That's all, really.




At Central Park trying to mimic a fairy tale pose at the spot Giselle from Enchanted had her sing-along entourage finale.

 

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